About StartUpNames – Domain Acquisition Specialists

Startup Names Astronaut - About Us

Budget-conscious startups looking to name their business find it quite a frustrating experience, to say the least, to find a short and brandable name, that is pronounceable and has an available .COM domain associated with it.  That’s where we come in. We offer business brand names as well as the domain name and a startup logo.

We take pride in our “Branding” work and our team of:

a) Domain Acquisition Specialists
b) Brand Naming Consultants
c) Graphic Designers for Logo creations

With combined expertise, we aim to help you create a cutting-edge brand presence on the web.

Selection criteria:

– Domain length (The shorter, the better!)
– Radio test (Can people spell it when they hear it?)
– Memory test (Does it pass the ‘Crowded Bar’ test?)
– Brand-feel (Does it sound appealing? Is it positive?)
– User-age appeal (Boomers, Gen-X, Gen-Y, Gen-Z, etc.)
– Industry relevance

Fun Fact

The highest recorded domain sale was CarInsurance.com @ $49.7 Million. But unofficially, the most expensive domain name ever transacted was Cars.com @ $872 Million – it was valued at $872 million (from the SEC filing, courtesy of the parent company, Gannet Co., Inc.)

StartUpNames’s name analysts and logo designers create and position “The Brand”. Business trends are taken into consideration and the names are modified with key adjectives that make the brand feel positive and recognizable. Attention is also given to the memory test and radio test. These unique business names can be categorized in one of the following ways:

1. Real Names – QuestBay.com
2. Mis-spelled Names – BankInq.com
3. Abstract – Atrenos.com
4. Acronyms – ANZM.com
5. Visual – FilthyHot.com
6. WordPlay – GalaxyChimp.com

Naming can be a frustrating experience and settling for a name that feels “just okay” is the number one cause of disappointment among start-ups.

– Stimulating naming conventions (Unique, creative, positive, and memorable)
– Logo design (Distinctive, inventive, catchy, and vibrant)

Startup Names Astronaut - The Brand

Fun Fact

Amongst all Fortune 500 companies, 99.3% have a .COM domain name. The top 10,000 websites on the web have less than 8 characters in their domain name. And the top 500,000 domains have 10 characters or fewer.

Startup Names Astronaut - Branding Philosophy

Branding Philosophy:

With 305 million start-ups annually, approximately 300,000 domains are purchased every single day according to Statista. This directly translates to:

A) needing a name for their new company, or
B) established firms taking on a rebranding strategy, or
C) marketing launch for their new line of products and services, using a keyword-rich domain

Hence, the overwhelming need to stand out is immensely clear.

At StartUpNames, our philosophy is that each of the brand names is created with your customers in mind. A brand also has to have its matching URL.

Fun Fact

Facebook launched as TheFacebook.com. In 2005 they paid $200,000 to acquire the domain facebook.com. And in 2010 they paid $8.5 Million for fb.com

Brand = Name = Extension:

The single most respected business domain is a .COM extension. No exceptions.  Any other extensions like .Asia or .Xyz or .Club or anything is meaningless for a corporate that has higher goals.

Kind of letting your customer knows that you are “invested in YOUR business” and everyone today judges that very quickly! Venture capitalists notice and decide, even before they even see the presentation!

Also, numbers or hyphens in a name are a big no-no! As it just would not pass the radio test.  Try saying Homes2Hire.com on the phone. Is it “two, to, or 2”? A spelling mistake in the URL would easily take the customer to a competitor’s page!

If UBER was called RIDE-OUR-SHARETAXI.CLUB, there would be NO business presence! And they would simply join the millions of startups that just made the “exit” early. Since startups and established businesses compete to win with expert online brand strategy, we help and partner with them to establish this presence through our digital branding experience.

Startup Names Astronaut - About | Contact Us

Fun Fact

Owning a .COM implies that you are more established. Beijing-based Qihoo 360 spent $17 million in 2015 to buy the domain 360.com from Vodafone.

Startup Names Astronaut - Premium Domains at Economy Prices

Premium Domains at Economy Prices (B)

We at StartUpNames have over 3000 handpicked and curated .COM and .COM.AU in inventory. Our name analysts look at the branding trends in the industry and compile brand names with a matching URL secured in the aftermarket auctions. The key to this brand creation is our frugal and fair Pricing promise. If you look at competitive brand sites, their average price is $3000 and above, whereas our average price is kept at just $880 for similar quality names, if not better!

And most importantly, we will hand-render your logo, with revisions as required by you.
Because your domain is your email too!

With a GOOD domain brand, you are already 50% towards SUCCESS…
StartUpNames’s portfolio of domain assets is premium, trending, and SEO-friendly names only.

Hashtag credibility!

Best wishes,
From the team at StartUpNames!

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